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About Us

Jay and Marcia About UsIn 1993 Jay and Marcia Vidockler opened up a candy kiosk in Paramus Park Mall. Starting with bright, festive candies, the Vidocklers soon added gift baskets to their selection, mixing baked goods with candies and chocolates. Five years later, the couple outgrew their spot in the mall and decided to expand their business. They purchased the Chocolate Etc store in 1998 and have since grown the shop to double its original size to serve all their retail and corporate customers.

Chocolate Etc is both a retail store and gift basket business—a place where you can drop in and pick up a box of handmade chocolates or order a beautiful custom gift basket, chocolate making supplies, unique party favors or personalized candy bar wrappers. We invite you to come in and browse our old-fashioned candy shop, check out our selection of fanciful chocolate and candy novelties, or book a super fun children’s birthday party in one of our two party rooms.

At Chocolate Etc we are committed to making people happy with chocolate, and we pride ourselves in 100% satisfaction for every customer.

Whether you need corporate or personal gifts or want to try your hand at making your own chocolate creations, contact Chocolate Etc for all your chocolate and candy needs.